Stealth Researchers & Strategists
Where Insights & Strategy meet Business Results

NOT a Branding, Design, Advertising or Marketing Agency
The value of the Athena Group's services begin where agency services leave off. Our exclusive focus on uncovering insights and crafting strategy distinguishes the way our consultants work -- and the unmatched results we get for our clients
.

We are a strategy consultancy that specializes in helping clients compete against leading National and Global Brands.


Proven results.
The Athena Group team members have the winning track records to solve tough business and branding problems and accomplish challenging missions -- saving time, money and headaches every step of the way.


Testimonials

“Measurable branding results.”
Toshiba
 


“The (brand) experience is in the details - I think we (sometimes) forget this. Thank you. ”

Shakey’s USA

 


“Clear, focused, and excellent.”

Otis Spunkmeyer Cookies
 


“You reinforced that strategy king - many of my manufacturers do not reinvest in their brands and they really need to in order to see results at the shelf level.”

W.B.

Food Brokerage Firm

 


"Understanding the difference between branding and marketing has been a huge help. Thank you.”

Trader Joe's

 


“You brought (strategy) down to an understandable level.

(We now understand) that we need to manage the entire client experience.”

Knobbe Martins Olson & Bear Law Firm

 


“Before we had a bunch of great products that never had a direction. Finally with Daniela on our team, I feel like for the first time we have a real direction and plan for moving forward. Something that everyone can get excited about. “

D.H. Founder

EzFlow Nail Systems

 


“This company is so lucky to have you helping them. This is exactly what they need. They should have done this a long time ago.”

Liz Allen

Highly recognized Health & Beauty Expert and Consultant

 


You’ve brought order to a completely disorganized category. We finally have a clear direction for each of our brands so they can finally stop trading dollars from each other and instead concentrate on capturing market share from outside competitors”

American International Industries

 

 

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